WHO WE ARE

Originally launched in 2020 under the label “999 Sweepstakes”, NIO represents the evolution into a pioneering force in the iGaming industry worldwide. The rebranding initiative was driven by the need to better reflect the company’s expansion and innovation in digital gaming platforms and social casino experience.

The rebranding included a complete overhaul of the company’s logo and website design to feature intricate symbolism pertaining to the core values of the industry it represents. Our logo is deprived from the traditional oriental symbol for Great Fortune and Luck, a staple idealism within the iGaming vertical, which we hope to reflect our core wishes to our players. 

NIO has introduced several groundbreaking products, including an Online Casino solution spanning two continents which have significantly broadened our market reach. NIO’s secondary product, NIO Play, introduces a Social Online Gaming community platform for the United States market. Labeled as a Social Casino, NIO Play enable players to engage with their favorite casino games risk free with no purchase necessary in order to win cash prizes.